CES 2009

Is plasma dead yet? Not if Panasonic can help it.

(Credit: Panasonic)

The television category is a perennial CES staple and this year was no different. For some reason nobody showed a TV bigger than Panasonic's 150-inch plasma from last year (have we maxed out in flat-panel screen size?), but most of the other trends I discussed in the preview were borne out in the show's extensive announcements. Here's my take on what CES 2009 bodes for HDTV this year.

Plasma ain't dead yet.
I get more than my share of e-mails, and have seen plenty of blog comments and forum posts that are quick to claim the demise of plasma at the hands of LCD. Judging from CES announcements by companies that comprise the "big three" of plasma--Panasonic, LG and Samsung--those big glass flat panels have a brighter future than Detroit, at least.

Panasonic, by far the biggest and most-committed of the group, bragged about its newest plasma factory (No. 5) coming online, and showed its largest plasma lineup ever, with five new series and a new 54-inch screen size. I'm really excited to review the company's new "NEO PDP" panels, the first of which, members of the S1 series, will ship in March. They boast significantly improved black-level performance and contrast ratios, according to the company, yet manage to cut power consumption in half. If the latter claim proves true, LCD will lose perhaps its biggest arrow in the antiplasma quiver (at least among consumers who care about the planet and are savvy enough to ignore the nonissues).

Absent any announcements by Pioneer (which will come in late spring, most likely), Panasonic's G10 series is probably the surest bet for Editors' Choice of any TV I saw at the show. That's why I awarded it Best of CES in the TV category. In case you're wondering, however, all of the Neo PDP panels, including the least-expensive S1, share the same basic picture-quality specs.... Read more

CES has officially begun and we discuss a slew of offerings from the show floor, as well as the Steve Ballmer keynote. Also, Tom is offered the chance to record his voice for TomTom GPS devices. That's a lot of Tom!

EPISODE 887

Ballmer Keynote
http://ces.cnet.com/8301-19167_1-10131585-100.html
http://arstechnica.com/articles/culture/ces2009-microsoft-keynote.ars

Windows 7 goes Beta this Friday
http://news.cnet.com/8301-13860_3-10135791-56.html
http://news.cnet.com/8301-10805_3-10136418-75.html

Windows 7 might not come in '09
http://news.cnet.com/8301-13860_3-10135943-56.html

CES Press conference roundup:
Samsung: super thin OLED
http://ces.cnet.com/8301-19167_1-10135532-100.html

Vizio takes the cover off Connected HDTV: Netflix, Blockbuster, Amazon, Yahoo! and more
http://www.engadget.com/2009/01/07/vizio-takes-the-cover-off-connected-hdtv-netflix-blockbuster/

Yahoo! recaps a day of setting the Internet-on-TV movement on fire with Widgets
http://www.engadget.com/2009/01/08/yahoo-recaps-a-day-of-setting-the-internet-on-tv-movement-on-fi/

Wall-mountable Blu-Ray player
http://ces.cnet.com/8301-19167_1-10134004-100.html

Audiovox, PlayStation 2 roll out
http://ces.cnet.com/8301-19167_1-10135464-100.html

Acoustic Research Harmony killers
http://ces.cnet.com/8301-19167_1-10133953-100.html

LG’s 240Hz LCDs flash backlights really fast
http://ces.cnet.com/8301-19167_1-10135326-100.html
http://ces.cnet.com/8301-19167_1-10135175-100.html

LG to implement noise-canceling in many of its phones
http://ces.cnet.com/8301-19167_1-10134765-100.html

The Sony P-series Lifestyle PC: Just don’t call it a Netbook
http://ces.cnet.com/8301-19167_1-10131906-100.html

OQO launches world’s smallest Vista PC with OLED screen
http://arstechnica.com/news.ars/post/20090107-oqo-launches-worlds-smallest-vista-pc-with-oled-screen-see-notes.html

Pols hit panic button as DTV coupon program goes broke
http://arstechnica.com/news.ars/post/20090107-pols-hit-panic-button-as-dtv-coupon-program-goes-broke.html

New energy efficiency rules for TVs sold in California
http://news.slashdot.org/article.pl?sid=09%2F01%2F07%2F1946223

E-MAIL
Hey Tom, Molly, and Justin,

I was listening to show 886, and something caught my attention when
Natali was talking about the Giffen good. She said that when demand
increases, price increases when talking about high-priced technology
products. What she was actually referring to is called a Veblen good;
a Giffen good is when the price of an inferior good, a good that low-
income people generally prefer (ramen, bread, etc), rises and those
low-income people end up buying more of that good. A Veblen good is
like a Giffen good, but Veblen goods are generally luxury goods, such
as that new 17-inch MacBook Pro or a Lamborghini, etc. People buy
these Veblen goods at higher prices because it is considered to be a
mark of your financial status.

Sorry for such a long email, feel free to truncate it however you
wish, just wanted to clear that up.

Love the show, keep it up!
Daniel Byon

***********

Hey jamoto,

In Replyness to Daniels Email from Wednesday, I am also a UK listener and would like to say that the BBC does indeed broadcast their tv shows live on the internet. To clarify, the BBC iplayer is where viewers can watch shows from up to 7 days in the past and they also have a bbc watch live service which at this very moment I am watching live tv on the internet and on my terrestrial tv. This was also in place last year so Tom, you do get another correct prediction from 2008.

Chris Hisgrove

***********

Hi Buzz crew,

Tom, did I heard correctly in episode 884 that you'd love to get your voice on a TomTom? That's great news!
An even better news is that you don't even have to license your voice to us. You just have to record a few voice commands, convert them in a TomTom format and publish yourself on our TomTom HOME platform where Buzz-fans from all over the world can download it for free and put it on their TomTom. I'd sure be one of them!

It's a rather easy process for geeks like us and I'd be very happy to assist.

All the best,
Jeff from TomTom and long time listener

PS: Love the show

***********

Hey Buzz Crew,

Hope your enjoying CES. I’m stuck in snow snow and more snow…

I was listening to yesterday’s show (1/7) where you talked about a 10
meg max download over 3G for iTunes on the iPhone. While this is
true, I just go to your www and download the mp3. This works fine, so
I’m not sure why AT&T doesn’t block this then?!?

- Bob, the Nuclear Engineer

This year's CES will bring the usual array of extremely large, easy-to-blog HDTVs, although we're not sure anybody will top the 150-inch Panasonic plasma from last year. More interesting is a group of new trends that, compared with items like "1080p" and "HDMI 1.3" from previous years, could actually prove exciting. OK fine, they're nothing compared with Macworld, but they're as exciting as HDTVs get.

Philips' Eco TV, the 2008 Best in Show winner, heralds a 'green TV' trend in 2009.

(Credit: Philips)

Eco-friendly: Oil prices might be falling with the financial crisis, but with a new, more environmentally conscious president and general belt-tightening, the American public may finally be ready to factor power consumption into a TV-buying decision. The new Energy Star ratings rolled out in late 2008 will help separate the wastrel TVs from the misers, but as with dishwashers, we expect most TVs to bear the little blue logo in 2009. More TV makers will market "green TVs" than ever, and with some of the technologies below, especially OLED and LED, they could improve efficiency even further.

Internet connectivity: 2008 saw a rash of TVs with the capability to stream video, music, and photos over a network, along with some models from Panasonic and Samsung that display news, weather, business information, and other Internet content onscreen. In 2009, we will see further interactive capabilities, perhaps including Netflix streaming or access to online video sites like Hulu. Web video displayed on an actual TV seems like a no-brainer, and given the fractured market perhaps we're being overly optimistic. But it sure would be cool.

OLED: No display technology is cooler than OLED. Sony was first to market with a consumer OLED TV, the 11-inch XEL-1, and we expect the company to announce a larger screen size, perhaps as big as 30 inches, this year. Samsung will also join the fray. But don't expect these sets to be affordable or widely available anytime this year--or next.

LED: Much more accessible than OLED, LED backlights combined with standard LCD technology will be out in force in 2009. We've heard that one manufacturer wants to create a separate market segment called "LED TV," to separate these more-expensive, better-performing models from their non-LED LCD brethren. Samsung, Sony, and LG, at least, will expand their LED lineups in 2009, and prices will definitely fall as production ramps up.

240Hz: As the marketing logic goes, if 120Hz is good, 240Hz has to be twice as nice, right? Not really, but that higher number sure looks impressive on a spec sheet, and Sony is already selling a 240Hz LCD in its KDL-52XBR7--which, in case you don't want to click through, did not perform twice as well. Nonetheless, Samsung and LG will likely up the Hz ante in 2009 as well.

Dejudder processing: Currently widely available in 120Hz LCDs, the ability to smooth out motion, known as "dejudder," will probably migrate in force to plasma, standard 60Hz LCDs, and rear-projection, too. If you like that smooth effect feel free to rejoice, but we'll probably stick with leaving it Off, thank you.

Ultrathin flat panels: Last year's CES included a number of even flatter flat-panel LCD TVs, like the Hitachi UT37X902, and we expect abuse of the phrase "thin is in" to grow during this year's show coverage. Ultrathin technology may also make its way to plasma models this year. Of course, the difference between the standard 3 or so inches thick panel and "ultrathin" models 1 inch thick or less isn't going to sway many buyers to pay extra, but that won't stop manufacturers from pushing thin anyway.

DTV transition: We'd be remiss if we didn't mention that about a month after CES the country will go through the transition from analog to digital TV. A few manufacturers will probably take advantage of the transition to market portable DTV-ready sets or even TVs with built-in DVRs that can record digital over-the-air programming. Seriously, if you have over-the-air TV, streaming Netflix and Hulu, why keep cable?

What new HDTV technology do you want to see announced at this year's CES? Let us know in comments.