CES 2009

The one-pane-of-glass design marks Panasonic's TC-P50V10 and TC-P54V10.

(Credit: Panasonic)

The ability to properly deal with native 1080p/24 content is a big deal to some videophiles, because it guarantees that a display can capture the correct cadence of film. Panasonic tried and failed to implement 24p with its plasmas last year, but, according to the company, it has improved its processing for this year with the V10 series.

The four-model V10 plasma lineup includes the 50-inch TC-P50V10 ($2,299 MSRP) and the 54-inch TC-P54V10 ($2,699), both due in June, as well as the 58-inch TC-P58V10 and the 65-inch TC-P65V10 (both $TBD), due in August.

Panasonic's V10 models feature so-called 24p Cinematic Playback. Update March 13: According to Panasonic, the V10 and Z1 models will refresh at 96Hz, which should eliminate the flicker in 24p mode that we complained about last year in our reviews of the PZ800U and PZ850U models. On the other hand, the G10 and G15 lines of plasmas will refresh at 48Hz, which was the cause of the flicker we saw last year. In any case, we're looking forward to seeing for ourselves.

The other big step-up feature over the company's G10 series is Digital Cinema Color, which was featured on the PZ850U series from last year. It's designed to faithfully reproduce the Digital Cinema color space, which is wider then the Rec 709 color space of the HD standard. We prefer a color space that most closely matches the color of the original content, however, so we're pleased to see Panasonic has also added THX-display certification on the V10 series, which in our experience comes very close to Rec 709.

As you can see from the image above, the 50-inch and the 54-inch members of the series both feature the "one-pane-of-glass" design we liked so much on Panasonic and LG plasmas from last year. The larger models lack that design element, since their increased weight requires more support, according to Panasonic's rep.

The V10 models also incorporate all of the features of the step-down G10 series, including Viera Cast; the power-saving, high contrast, NEO PDP panel; "infinite black;" and the aforementioned 600Hz subfield drive. Check out our G10 series write-up for more details.

Panasonic plasma TVs photos

Panasonic VieraCast screenshots

The G10 series is Panasonic's least expensive set to offer THX Display Certification.

(Credit: Panasonic)

Last year, our Editors' Choice plasma, the Panasonic TH-50PZ800U, earned a good portion of its praise by virtue of excellent color accuracy, which we lay at the feet of THX Display Certification. For 2009, Panasonic has included THX in two series of plasma TVs, of which the most-affordable will be the G10s.

The company's G10 series of plasmas comes in four screen sizes. The 42-inch TC-P42G10 ($1399 street), the 46-inch TC-P46G10 ($1699), and the 50-inch TC-P50G10 ($1999) will ship in March, while the 54-inch TC-54G10 ($2,399), a new screen size for the company, will ship in May.

THX Display Certification consists of a series of hurdles the TVs must clear to earn the all-important THX logo. While we're generally pretty skeptical of a certification program that refuses to divulge the height of those hurdles--aside from vaguely mentioning that they include certain minimum specifications for contrast ratio, color gamut based on the HDTV standard, uniformity, viewing angle, gamma, and still picture resolution--in our tests of the PZ800 and other THX plasmas from LG delivered improved color accuracy, at least.

Update March 13: According to the Panasonic manual unearthed by the folks at AVS Forum, and later confirmed by Panasonic, the G10 models will have 24p compatibility; previously, Panasonic indicated that the feature would be reserved for the step-up V10 and Z1 lines. According to Panasonic, the G10 and G15 lines will refresh at 48Hz, which leads us to suspect that they'll suffer from the same sort of flicker seen on the 24p modes of last year's PZ800U and PZ850U models. The V10 and Z1 lines, however, will refresh at 96Hz, which shouldn't introduce flicker. We'll know for sure when we get the displays reviewed.

New for 2009, VireaCast gets Amazon Video on Demand.

(Credit: Panasonic)

Panasonic's answer to other TV makers' Internet connectivity is called VieraCast, and new for 2009 the company is adding the capability to view content from Amazon Video on Demand. We'd like to see Netflix streaming added too, a la LG, but that's not in the cards so far. Check out our hands-on look at VieraCast for details.

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Panasonic's S1 series uses half the juice.

(Credit: Panasonic)

Update 3-11-2009: We've posted reviews of three products in this series, albeit with smaller screen sizes: the 42-inch TC-P42S1, the 46-inch TC-P46S1 and the 50-inch TC-P50S1. Judging from their identical specifications, we expect the picture quality of the larger 54-, 58- and 65-inch models to be similar to those of the smaller ones. See the reviews for further information.

As we've been reporting for years, plasmas are much less energy efficient than LCDs. Panasonic aims to level the playing field with its new NEO PDP plasma panel, which uses half as much energy to create the same brightness, according to the company.

The S1 series, the company's least-expensive with NEO PDP panels, will be available in a whopping total of six screen sizes. The 42-inch TC-P42S1 ($1,199 street), the 46-inch TC-P46S1 ($1,499), and the 50-inch TC-P50S1 ($1,799) will ship in March, the new 54-inch size TC-P54S1 ($2,199) will ship in May and the behemoth 58-inch TC-P58S1 and 65-inch TC-P65S1 (both $TBD) will ship in August.

Unlike the step-down X1 series, the S1 incorporates many of the company's most-desirable picture quality enhancements. The NEO PDP panel, in addition to its purported energy savings, offers improved contrast ratio that should contribute to deeper black levels. The S1 series is also the least-expensive in Panasonic's lineup with 1080p resolution, for what it's worth.

Like all Panasonic plasmas they have "infinite black," which means the sets essentially shut off during entirely dark scenes. The company, in an obvious effort to compete against "Hz"-happy LCD makers, is touting a "600Hz sub-field drive." Here's our effort to staunch consumer confusion: ignore this feature. It basically means plasmas have very good motion resolution, but as usual it's very difficult to discern the difference for most people. The company is using the same anti-reflective filter as last year for all of its plasmas.

Between the energy-efficiency and what we expect to be improved black level performance over the 2008 models, the S1 series seems to strike the perfect bang-for-the-buck balance, since we assume they'll be significantly less-expensive than the company's step-up THX-certified, VieraCast-equipped G10 series and Digital Cinema Color-equipped and 24p-ready V10 series. We're looking forward to getting a review sample.

Panasonic plasma TVs photos